Caitlin Clark has remained in the spotlight during her rookie WNBA season. The Indiana Fever star is hugely responsible for the league’s surge in popularity this year, as fans always pay extra attention to items related to Clark, quickly buying them.
Clark already had a big reputation during her time in college with Iowa, and once she made it to the WNBA, her popularity reached new heights, becoming one of the faces of the new era of the league.
After Wilson dropped a collection of All-Star Weekend mini-basketballs featuring notable players like Angel Reese, A’ja Wilson, Sabrina Ionescu, Kahleah Copper and Caitlin Clark, X user @CClarkReport shared a picture on Thursday to note that the collection was sold out, as the rest of the balls are still in stock.
This is another testament that Clark is making an impact on the league’s popularity. She’s drawing a lot of attention to the WNBA, bringing a lot of people to the arenas and selling many more products than before.
Caitlin Clark, Angel Reese lead 1,000% surge in WNBA player merchandise sales
Another showing of Caitlin Clark’s impact on the WNBA’s popularity is that she’s responsible for a 1,000% increase in player-specific merch sales alongside Angel Reese. The Indiana Fever and Chicago Sky rookies landed in the league with large fanbases, which have gotten much bigger now that they’re professionals.
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