As Caitlin Clark and the Indiana Fever return from the WNBA’s Olympic break this week, the franchise is hoping to maintain the momentum it established before last month’s All-Star Game, both on and off the court.

A league-high 186,000 fans have attended Fever home games this season, up 265% from 2023, as the team won three of its last five contests to climb into seventh in the WNBA standings with a record of 11-15. Online though, Indiana is unmatched in the Clark era.

According to a report released Wednesday by the Fever, the team is tops in the league in terms of social media engagement, video views, followers gained and total followers. Between April 15 and July 19, it even beat all other teams across the NBA, NFL, NHL and MLB in team-produced video consumption with 800 million views, the Fever said. Only MLS’ Inter Miami performed better among U.S. teams. The Fever now also have the league’s most team sponsors. Eli Lilly became Indiana’s jersey patch sponsor in May.